The Global Leader in Long Range Acoustic Hailing Devices

LRAD® Corporation Announces Campus Safety and Communication Solutions Initiative

SAN DIEGO, CA – March 8, 2018 – LRAD Corporation (NASDAQ: LRAD), the world’s leading provider of long range voice communication systems, and advanced mass notification and distributed recipient solutions, today announced its initiative to address increasing campus safety threats.

“Active shooter incidents, campus safety threats, severe weather, and other crisis situations require next generation communication systems that broadcast audible voice messages with exceptional clarity and push location-based safety alerts to the mobile phones of students, staff, and faculty,” stated Richard S. Danforth, Chief Executive Officer of LRAD Corporation. “LRAD’s campus safety initiative includes turnkey solutions comprised of the Company’s industry-leading voice communication systems and Genasys™ NEWS mass messaging software.”

“Genasys NEWS is LRAD’s fast and reliable solution for sending safety alerts to all mobile phones in an incident area,” continued Danforth. “NEWS alerts and notifications also automatically refresh to warn away individuals entering an active incident area.”

During active shooter and other campus safety incidents, LRAD communication systems:

  • Initiate ‘Evacuate’ and ‘Shelter-in-place’ safety protocols
  • Provide flexible communication coverage by broadcasting notifications and instructions to specific locations or campus-wide
  • Broadcast messages and updates for the duration of the incident to inform, calm and reassure those affected
  • Give on-scene commanders the capability to broadcast directions and instructions to first
    responders simultaneously and quickly coordinate incident responses
  • Communicate information and directions to family members, friends, and emergency responders rushing into an incident area

Danforth concluded, “LRAD systems are highly effective in communicating potentially lifesaving information before, during, and after campus safety threats.”

LRAD Corporation is revolutionizing mass notification with its leading distributed recipient mobile phone alert software and the industry’s most intelligible voice communication systems that are self-contained, self-powered and not dependent on external power and communication infrastructure. For more information on LRAD Campus Safety and Communication solutions, please visit:

About LRAD Corporation

The Company’s proprietary Long Range Acoustic Devices®, advanced ONE VOICE® mass notification systems and innovative Genasys™ mass messaging solutions are designed to enable users to safely hail and warn, inform and direct, prevent misunderstandings, determine intent, establish large safety zones, resolve uncertain situations, and save lives. LRAD systems are in service in 72 countries around the world in diverse applications including mass notification and public address, fixed and mobile defense deployments, homeland, border, critical infrastructure, maritime, oil & gas and port security, public safety, law enforcement and emergency responder communications, asset protection, and wildlife control and preservation. For more information, please visit

Forward Looking Statements

Except for historical information contained herein, the matters discussed are forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934. You should not place undue reliance on these statements. We base these statements on particular assumptions that we have made in light of our industry experience, the stage of product and market development as well as our perception of historical trends, current market conditions, current economic data, expected future developments and other factors that we believe are appropriate under the circumstances. These statements involve risks and uncertainties that could cause actual results to differ materially from those suggested in the forward-looking statements. These risks and uncertainties are identified and discussed in our filings with the Securities and Exchange Commission. These forward-looking statements are based on information and management’s expectations as of the date hereof. Future results may differ materially from our current expectations. For more information regarding other potential risks and uncertainties, see the “Risk Factors” section of the Company’s Form 10-K for the fiscal year ended September 30, 2017. LRAD Corporation disclaims any intent or obligation to update those forward-looking statements, except as otherwise specifically stated.

Company Contact

E. Brian Harvey
Director, Investor Relations and Capital Markets